Growth Strategy: How to Win?
Today we look at how to win where we decided to play as the next definition the Growth Strategy must make.
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- Apr 23
- 4 min
Growth Strategy: How to Define Where to Play
The Growth Strategy must define new Target Market Segments and success criteria so management can decide on continuing or suspending them.
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- Apr 9
- 5 min
Growth Strategy: How Fast Can You Go, How Fast Do You Have to?
“While the usual explanations for slow or minimal growth - market forces and technological changes such as disruptive innovation - play a...
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- Apr 3
- 3 min
How Shareholders Benefit from Disruption Selling
Should shareholders care about Disruption Selling? Yes, as it boosts a venture’s valuation! Let's look at how Disruption Selling drives...
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- Mar 20
- 3 min
How AWS Mastered the 5 Disruption Selling Maturity Levels in Just 10 Years
In our recent posts we expanded on the 5 Offering Maturity Levels from Product Market Fit (PMF) through Strategic Alliance. Today we look...
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- Feb 6
- 3 min
Organization Maturity: How to establish Level 3 (Partner Management)
(This post originally appeared on LinkedIn here) Level 3 of the Disruption Selling Maturity Model is Ecosystem Fit, where the Disruptor...
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- Jan 21
- 4 min
Organization Maturity: How to establish Level 2 (Account Management)
(This post originally appeared on LinkedIn here) The foundation of success of a tech company is a compelling and competitive...
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- Jan 14
- 4 min
Real Life Pitfalls Establishing and Evolving the Sales Function of Your Organization
(This post originally appeared on LinkedIn here) The reasons I love sales are the same as in 1993 when I decided that this was the area...
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- Jan 4
- 2 min
Organization Maturity: How to establish Level 1 (Technology Management)
Customers validate offerings against technical requirements, e.g., features and capabilities, to achieve business outcomes and to...
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- Dec 21, 2023
- 2 min
Real Life Pitfalls in Technology Management
(This post originally appeared on LinkedIn here) A few days ago we published the roles required for a company as they make their journey...
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- Dec 16, 2023
- 2 min
Typical Pitfalls in Maturing the Go To Market Organization
(This post originally appeared on LinkedIn here) Last week we described the maturation process an organization must go through to achieve...
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- Dec 12, 2023
- 3 min
Building the Disruptor’s Organization for Market Leadership
(This post originally appeared on LinkedIn here) The recently launched Disruption Selling Maturity Model helps companies successfully...
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- Dec 11, 2023
- 3 min
How a Disruptive Offering Must Mature to Achieve Market Leadership
(This post originally appeared on LinkedIn here) Our recently launched Disruption Selling Maturity Model helps companies successfully...
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- Aug 9, 2023
- 2 min
Confessions Part 1: Doing The Math Wrong When Scaling Sales In A Startup
This post focuses on a typical mistake startups can make when deciding to scale their sales. I call it "doing the math wrong".
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- Jul 4, 2023
- 2 min
Habits of Hyper-Growth Sales #6: Be a Flywheel Builder
(This post originally appeared on LinkedIn here) You cannot scale input exponentially, but you can build engines that exponentially grow...
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