Disruption Selling
The Art of Selling Against Everybody!
Disruption Selling provides a holistic and structured end-to-end approach for driving innovative products and services through the technology adoption lifecycle.
The Disruption Selling Maturity Model looks at the four dimensions market, focus, offering, and organization simultaneously and in combination across five maturity levels.
Each level represents a higher, more sophisticated alignment between offering and organization capabilities with the developing customer needs as the disruptive innovation is adopted by the market.
Disruption Selling supports startups as well as established organizations in making data-driven decisions on the development of offering and organizational capabilities to meet the expectations of innovation adopters from early-market through mainstream.
Services
Our services enable you to practice the Disruption Selling approach yourself.
The DS Maturity Self Assessment helps you understand the current stage of your target market, the maturity levels of your offering and your organization, and gaps to be closed for achieving the next level.
DS Execution Improvement
Sales and Marketing Plan
Portfolio Plans
Account Plans
Online Self Assessment
Gap Analysis
Close the Gap Plan
Sales Play
Sales Initiative
DS Maturity
Improvement
Online Self Assessment
Delivers offering and organization maturity level and improvement recommendations
Goals
Goals
Goals
On the next level we provide more detailed Online Self Assessments and assist you in Gap Analysis which we then translate into Close the Gap Plans together with you.
Finally, we assist you in building a structured, data-driven Sales and Marketing Plan and break it down across market segments and accounts.
About Us
We are a team of Sales Executives with a total of 60+ years experience as individual contributors and managers at both large, well-established market leaders like EDS, HP, Amazon, as well as pre- and post-IPO startups.
We are passionate about selling innovations and support both startups and established players as consultants, coaches and angel investors.
